Trade marks and brands : an interdisciplinary critique /
Developments in trade marks law have called into question a variety of basic features, as well as bolder extensions, of legal protection. Other disciplines can help us think about fundamental issues such as: what is a trade mark? What does it do? What should be the scope of its protection? This volu...
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| Format: | CUP Law E-Books (2003-2011 & 2021-2022) |
| Language: | English |
| Series: | Cambridge intellectual property and information law
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| Online Access: | https://doi.org/10.1017/CBO9780511495212 |
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Add Tag | Summary: | Developments in trade marks law have called into question a variety of basic features, as well as bolder extensions, of legal protection. Other disciplines can help us think about fundamental issues such as: what is a trade mark? What does it do? What should be the scope of its protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing, linguistics, legal history, philosophy, sociology and geography. Each chapter pairs lawyers' and non-lawyers' perspectives, so that each commentator addresses and critiques his or her counterpart's analysis. The perspectives of non-legal fields are intended to enrich legal academics' and practitioners' reflections about trade marks, and to expose lawyers, judges and policy-makers to ideas, concepts and methods that could prove to be of particular importance in the development of positive law. |
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| Item Description: | Title from publisher's bibliographic system (viewed on 05 Oct 2015). |
| Physical Description: | 1 online resource (xxxvi, 434 pages) : digital, PDF file(s). |
| ISBN: | 9780511495212 (ebook) |
| DOI: | 10.1017/CBO9780511495212 |